Making Ordering Easier

Bob Morrison

I've been receiving complaints about my pro site from potential customers that ordering prints is too complicated. While I know that reducing the choices on my pro site could reduce the complexity, I would also like to keep available a variety of choices to my customers.

Has anyone else experienced this? Is there a help reference on ordering I could use as a link on my page or refer them to? Has anyone written a simplified ordering guide?

<<<Bob>>>

jfriend

Which part of ordering is difficult?

Bob Morrison wrote:

I've been receiving complaints about my pro site from potential customers that ordering prints is too complicated. While I know that reducing the choices on my pro site could reduce the complexity, I would also like to keep available a variety of choices to my customers.

Has anyone else experienced this? Is there a help reference on ordering I could use as a link on my page or refer them to? Has anyone written a simplified ordering guide?

<<<Bob>>>

Do you know what part of the process they think is too complicated? Picking photos to order? Knowing how to select a photo for order? Selecting sizes to order? Selecting crops for those sizes? Payment stuff? Other?

--John

Bob Morrison

All I hear is that it's too complicated. I think it involves the cropping and choosing the type of color more than anything else.

<<<Bob>>>

{JT}

They don't have to use those two choices at all if things are set up correctly. We automatically pick the best crop size for them by default and offer that size first. And as a pro you have the option of only setting prices for crop ratios that fit your pics perfectly, so the buyer would never have to go in and change the crop. As for color, we default to true for pro prints, so if you have done a proper job of color calibration then everything should turn out fine

Bob Morrison wrote:

All I hear is that it's too complicated. I think it involves the cropping and choosing the type of color more than anything else.

<<<Bob>>>