Gift Certificates - who uses them, and what security measures do you use?

msfmsf Registered Users Posts: 229 Major grins
edited July 24, 2009 in Mind Your Own Business
I was reading a thread the other day, and someone was talking about a bad experience with a customer that used a gift certificates. Someone also mentioned that gift certificates can be a good money maker since sometimes they are never used and its pure profit.

So I was wondering who here does gift certificates, and what methods do you use to ensure that it isnt abused. I dont want someone to be able to recreate one with their name on it, and hand it to me as if it was a paid gift certificate. And its not exactly in the budget to get a gift card machine like what walmart uses with the magnetic back. : )

With Christmas just around the corner, I believe this is something I would like to add to my client presentation as products I offer. I figure this is basically a referral program, I could offer the client a reduced package price that takes into consideration the referral program, so they think they are getting a great value for their dollar, and are giving a gift to someone that may not have used my services without it. Perhaps a $60 package gc for $40.

Comments

  • ssimmonsphotossimmonsphoto Registered Users Posts: 424 Major grins
    edited July 22, 2009
    I sold one gift certificate last Christmas. The person who wanted to purchase it contacted me directly. I designed a certificate based on who they were giving it to and the occasion. Then I sent the customer the PDF so she could print it (she was out of state and it was a last minute gift). I keep track of who I sent it to and when it was redeemed. So, if I had someone contact me and try to cash in a certificate, I can cross reference it to my list to make sure it's legit.
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  • AngeloAngelo Super Moderators Posts: 8,937 moderator
    edited July 22, 2009
    be VERY careful with gift certificates!

    laws regarding the sale and redemption of gift certificates are complex and vary from state-to-state

    examples of CA law:

    - purchased gift certificates NEVER expire. you must honor them whenever they are presented (unless issued by a corporation that has filed bankruptcy and shuttered its doors)

    - if client holds a gift certificate or gift card with a remaining balance of $10 or more they are entitled to a cash refund of that balance.

    - if presented, a gift certificate MUST be honored unless verifiable, documented proof of prior redemption or theft exists. example: you send a PDF to a client for printing - that client sends the PDF to 100 people - you COULD be liable to redeem each and every one of those certificates.

    -some states require businesses to establish an escrow account to hold collected funds for purchased gift certificates. (major downside is the revenue is taxable at collection, not redemption)
  • ShepsMomShepsMom Registered Users Posts: 4,319 Major grins
    edited July 22, 2009
    You should know who got the certificate and how they got it. I sold one, but customer contacted me directly and paid for it upfront. Sooo, if anyone shows up with a gift certificate that i didn't sell, it will be refused. You should keep a record of who you sold a cert, how much, names, and cert number.
    Done deal!
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  • SnowgirlSnowgirl Registered Users Posts: 2,155 Major grins
    edited July 23, 2009
    What about donated certificates?

    I donated a gift certificate for a $250 photo shoot and 1 print to a local horse show to use as a prize. I know who won the prize and there won't be a problem - but there could be. Here in Canada we are not allowed to put expiry dates on purchased gift certificates. I wonder about donated ones? What's the story in the US?
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  • AngeloAngelo Super Moderators Posts: 8,937 moderator
    edited July 23, 2009
    Snowgirl wrote:
    What about donated certificates?

    I donated a gift certificate for a $250 photo shoot and 1 print to a local horse show to use as a prize. I know who won the prize and there won't be a problem - but there could be. Here in Canada we are not allowed to put expiry dates on purchased gift certificates. I wonder about donated ones? What's the story in the US?

    In California expiration dates are permissible on donated gift certificates.
  • msfmsf Registered Users Posts: 229 Major grins
    edited July 23, 2009
    Angelo wrote:
    In California expiration dates are permissible on donated gift certificates.

    Hmm, I wonder what the rules are for VA and TN. Is there an easy to navigate and easy to understand for this stuff? : )
  • emeraldroseemeraldrose Registered Users Posts: 324 Major grins
    edited July 24, 2009
    msf wrote:
    Hmm, I wonder what the rules are for VA and TN. Is there an easy to navigate and easy to understand for this stuff? : )

    yeah i had no idea there were rules on this stuff lol
  • AngeloAngelo Super Moderators Posts: 8,937 moderator
    edited July 24, 2009
    as for US States - each state should have something akin to a Consumer Affairs Department. A Google search should reveal it. Or try your state's official website and do a search there.

    Federally and especially for interstate transactions (ouch - scare me) try the U.S. Interstate Commerce Commission
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