I told Andy I'd report...

JimFuglestad

Hi,

A few weeks ago I was approached by a local art consultant wanting to use my photos for a successful boutique law firm in downtown Minneapolis. I've sold plenty of fine art stuff at the personal level, but I was walking a new path with this.

I wasn't at all sure how to price this stuff since I've never worked with corporate clients before. To complicate, I was working with an art consultant who would be marking up the stuff in addition to what I was charging.

I ended up approaching it similarly to how I began my portrait and wedding business, but with a bit more aggression - to start out a bit lower than I could have in order to get the work out there and generate business. Please take note, this is a strategy, not a way of doing business.

These were big prints for a client that I knew could afford it, but at the same time I don't want a sliding fee structure, so I needed to price it accordingly.

The sale was for:

1 30x40 (20d shot)
4 20x20 (20d shots)
5 24x36 (Three 5 mp Sony 707 shots and 2 Canon 10d shots)

Here they are (I know, the 20x20's look very very small, lol)



I suppose the suspense is killing you. How much did I sell them for? I had them all printed at WHCC on metallic paper and ended up with just shy of $4,000. I'm still not sure what the market bears here, but I am now working with the art consultants on another project. No guarantees, a bit on spec, but we'll see how it plays out.

Anyway... I talked with Andy about this when it was going on and I said I'd report back how it ended up. The open house at the new offices are next week so maybe I'll grab a few pics with them up on the walls.

Jim

Andy

Congrats Jim on a fine sale. Your clients will be very happy - don't forget to get some shots of them on the walls of that law firm!

So glad it worked out well.

gus

Thats def the best news ive heard in a long time jim (except for 4labs & gubbs new additions)

I can only dream of what you have achieved Its a hard road we travel. I really dont care if i never did sell anything from a personal level.. but as to a means to fund more gear then it would be great.

pmccurdy

Cool
Very nice to hear of successful sales and particularly specifics on pricing.

Congrats not only on a successful project, but on establishing an ongoing relationship.

It sounds like you're on a roll...

Patrick

Nir

Fantastic Jim! Congratulations!

JimFuglestad

Nir wrote:

Fantastic Jim! Congratulations!

And also thanks to Shay! The other 1/3 of the equation! I forgot you hang around here, Shay!

Did I do okay? I'm really not completely sure. They ain't no Tribute in Light... but they pay the bills! :-)

Thanks Shay!

jim

JimFuglestad

Humungus wrote:

Thats def the best news ive heard in a long time jim (except for 4labs & gubbs new additions)

I can only dream of what you have achieved Its a hard road we travel. I really dont care if i never did sell anything from a personal level.. but as to a means to fund more gear then it would be great.

Thanks Mungus. Yeah... I wish that could go towards a 5d rather than a mortgage and food... But it sure makes it a lot closer!

JimFuglestad

Nir wrote:

Fantastic Jim! Congratulations!

Thanks! It's so fun to see you all around here! Weird... the Internet is so huge but yet seems like a small town sometimes.

Jim

JimFuglestad

andy wrote:

Congrats Jim on a fine sale. Your clients will be very happy - don't forget to get some shots of them on the walls of that law firm!

So glad it worked out well.

Look for pics next Friday. The open house is on Thursday. And I can tell you... these aren't shabby digs.

Thanks man.

Jim

Dee

Congratulations
I know you've worked hard for this!

Dee

Skippy

Way To Go Jim

JimFuglestad wrote:

Hi,
Jim

Well how big is that smile on your face congratulations Jim, this is wonderful news, you work so hard at what you do, nice to see you get rewarded in such a wonderful way.

Excellent News Jim Hooooooray For You Skippy (Australia)

Ann McRae

Hi, and a big congrats Jim! This is great news.


May I ask who was responsible for framing them?

An aquantaince was telling me that when his company moved recently, they were looking for photography for the walls but had to go with drawings from the architect because the photography was too expensive. He doesn't know that I shoot, and we did not get to discuss the issue at any length but I do think there is a market. Now to find how to access it.


Again, congraulations Jim.

ann

Dee

Ann

Ann McRae wrote:

Hi, and a big congrats Jim! This is great news.


May I ask who was responsible for framing them?

An aquantaince was telling me that when his company moved recently, they were looking for photography for the walls but had to go with drawings from the architect because the photography was too expensive. He doesn't know that I shoot, and we did not get to discuss the issue at any length but I do think there is a market. Now to find how to access it.


Again, congraulations Jim.

ann

It would be nice to know what he considered too expensive -- for reference...

lynnma

congratulations Jim!!! thats fantastic.. thats just thrilling.

JimM

Very glad to see a Dgrinner be successful... CONGRATULATIONS!!!

Shay Stephens

Way to go Jim!

Start tearing it up

Shay Stephens

Any way you slice it, selling, for whatever reason you can conjure, is from a personal level. So don't be goin' and setting up artificial barriers Gus, know what I mean

Who cares why you want to sell, and the reason has nothing to do with how much you can or should charge or how successful you can be.

Humungus wrote:

I really dont care if i never did sell anything from a personal level.. but as to a means to fund more gear then it would be great.

David_S85

Great news, Jim! Congrats for being able to get your work out there that way.