Canon's "CPS Gear Room" at the 2012 Olympics

ziggy53ziggy53 Still learnin'still lovinPosts: 21,329Super Moderators moderator
edited August 21, 2012 in Cameras
(These pictures are courtesy of, and credited to, Gerard McGovern of Getty Images, and courtesy through SLRLounge: http://www.slrlounge.com/canons-drool-worthy-london-olympics-gear-room)

01-Canon-Olympics-Gear-Room.jpg
Supposedly, there were around 420 Canon 1D X bodies in the room at one time. Makes me kind of teary-eyed. :clap

02-Canon-Olympics-Gear-Room.jpg

03-Canon-Olympics-Gear-Room.jpg

04-Canon-Olympics-Gear-Room.jpg
ziggy53
Moderator of the Cameras and Accessories forums

Comments

  • divamumdivamum Major grins Posts: 9,021Registered Users Major grins
    edited August 21, 2012
    Just.... wow.

    On a practical note, does Canon just provide gear for credential-ed pros onsite? It's a great idea for them to do that - talk about building brand loyalty with the pro market! - but curious how it works.
  • ziggy53ziggy53 Still learnin'still lovin Posts: 21,329Super Moderators moderator
    edited August 21, 2012
    I believe that to use any of the contents of "this" room you need:

    Your Canon CPS identification.
    Your proof of professional affiliation and accreditation.
    A very deep credit card and/or charge card and/or previous financial commitment to Canon (a deposit).
    ziggy53
    Moderator of the Cameras and Accessories forums
  • divamumdivamum Major grins Posts: 9,021Registered Users Major grins
    edited August 21, 2012
    I wonder if the big agencies (AP Reuters etc) and news publications make it possible for their stringers to use something like this (iow, provide the deep credit card commitment)? Or is everybody freelance now? I admit I don't know much about press photography, other than that with things moving to the internet it has changed a lot from the days when folks worked for a specific publication....
  • Quincy TQuincy T from ear to ear Posts: 1,090Registered Users Major grins
    edited August 21, 2012
    divamum wrote: »
    I wonder if the big agencies (AP Reuters etc) and news publications make it possible for their stringers to use something like this (iow, provide the deep credit card commitment)? Or is everybody freelance now? I admit I don't know much about press photography, other than that with things moving to the internet it has changed a lot from the days when folks worked for a specific publication....

    I'm not a member of the press, but I do passionately study the subject, and from what I understand, in most cases, the photographer is equipped with a typical photojournalist's trifecta, the 16-35, 24-70, and 70-200 2.8s, and can essentially "call in backup" or request for lenses like the 300 2.8, or whatever else they may need and is available for that publication.

    I would imagine in the case of freelancers, they are entirely reliant on themselves, but probably have access to rooms such as this if, for example, AP specifically sent that photographer to London for Olympics coverage. AP, Reuters, USPW, Getty (or the company formerly known as now...perhaps) are obviously heavy hitting organizations, and I can't imagine it would be difficult for their specific photographers to get access to a room like that.

    And if you're just Average Joe freelance...you probably don't get invited to the Olympics haha. I dunno about that though.

  • TontoTonto Big grins Posts: 30Registered Users Big grins
    edited August 21, 2012
    Back in the early 80"s at The Wimbledon Tennis tournament Nikon used to have a 40' truck with a workshop in the back, as well as taking care of any problems the press had with their Nikon gear they also were converting Nikon cameras to take Canon glass and loaning them Canon lenses for the two week tournament, Canon had recently released their new lenses and the Nikon users were upset that Nikon could not supply anything that would even come close, I was shooting with a Hassleblad so I didn't qualify.
  • ziggy53ziggy53 Still learnin'still lovin Posts: 21,329Super Moderators moderator
    edited August 21, 2012
    Nikon NPS is well represented at major events throughout the world:

    http://nps.nikonimaging.com/event_support/
    ziggy53
    Moderator of the Cameras and Accessories forums
  • pathfinderpathfinder Drive By Digital Shooter western IndianaPosts: 14,467Super Moderators moderator
    edited August 21, 2012
    ziggy53 wrote: »
    (These pictures are courtesy of, and credited to, Gerard McGovern of Getty Images, and courtesy through SLRLounge: http://www.slrlounge.com/canons-drool-worthy-london-olympics-gear-room)

    01-Canon-Olympics-Gear-Room.jpg
    Supposedly, there were around 420 Canon 1D X bodies in the room at one time. Makes me kind of teary-eyed. clap.gif

    02-Canon-Olympics-Gear-Room.jpg

    03-Canon-Olympics-Gear-Room.jpg

    04-Canon-Olympics-Gear-Room.jpg


    Wow, whata lotta glass!!
    Pathfinder - www.pathfinder.smugmug.com

    Moderator of the Technique Forum and Finishing School on Dgrin
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