Golden Opportunity Missed With New Shopping Menu
jmphotocraft
Registered Users Posts: 2,987 Major grins
I see the shopping menu has been redesigned. I think I like it, but there is a golden opportunity here now that the customer sees a much larger preview of what they are ordering, but SM didn't seize it.
In the old menu a majority of my customers would not bother to crop their images, and would even order sizes that would not fit the subject matter. They did not notice the tiny thumbnail on the left showing the preview of the crop.
The larger preview in the new menu could really make it glaringly obvious that the photo is going to be cropped when the customer selects a print size, but as it is there is no indication that cropping is going to happen at all until you get to the checkout. There it is even less obvious than the old menu. On the new preview, perhaps hatch marks in the cropped area would make it stand out more than just dimming the cropped area.
Thanks.
In the old menu a majority of my customers would not bother to crop their images, and would even order sizes that would not fit the subject matter. They did not notice the tiny thumbnail on the left showing the preview of the crop.
The larger preview in the new menu could really make it glaringly obvious that the photo is going to be cropped when the customer selects a print size, but as it is there is no indication that cropping is going to happen at all until you get to the checkout. There it is even less obvious than the old menu. On the new preview, perhaps hatch marks in the cropped area would make it stand out more than just dimming the cropped area.
Thanks.
-Jack
An "accurate" reproduction of a scene and a good photograph are often two different things.
An "accurate" reproduction of a scene and a good photograph are often two different things.
0
Comments
Thanks for checking in about the new shopping cart. With the new design, there is a dynamic cropping tool that changes the view when you choose different sizes. The cropped out area should show with a dark shadow over it, showing which area will be cropped out.
Here is a screenshot of what that view should look like during checkout: http://note.io/1yd3DSG
If you have any other questions about that though, just let us know!
Josie
SmugMug Support Hero
An "accurate" reproduction of a scene and a good photograph are often two different things.
Glad to hear that it is working on your work computers. Can you let us know the OS and Browser versions you are using at home so we can take a look into that for you?
Josie
SmugMug Support Hero
An "accurate" reproduction of a scene and a good photograph are often two different things.
Sounds good. And feel free to send that information directly to the help desk, help@smugmug.com. If you have screenshots of what you are seeing as well, that may help us sort out the issue.
Josie
SmugMug Support Hero
http://dgrin.com/showthread.php?p=1978528#post1978528
please let us know if you still don't see cropping.