Circulation ideas

ShawkShawk Registered Users Posts: 2 Beginner grinner
Hey everyone. Happy Easter to those that do celebrate.

I’ve launched my site this morning, but I do not know how to get it circulated around enough? Does anyone have ideas for me please?

shonnahawkins.smugmug.com

Please do have a look!

Comments

  • denisegoldbergdenisegoldberg Administrators Posts: 14,352 moderator
    edited March 29, 2024

    Posting photos on your web site does not draw focus to your site to help sell the photos. You will need to drive attention to your site in order to sell, a marketing effort is needed.

    Content on your site should include text as well as photos.
    In order to promote your site you will need to post inbound links from other sites.

    You might want to think about changing the behavior when the viewer clicks on a photo. I clicked on a photo hoping to see it in a larger size and I was taken directly to the page to buy the photo. I know I can close the sales side of the page but that really turned me off.

    Here are a couple of articles:
    https://www.smugmughelp.com/hc/en-us/articles/18212381720212-Make-my-site-SEO-friendly
    https://news.smugmug.com/four-steps-to-improve-your-seo-on-smugmug-2489b8f582a7

  • npdemersnpdemers Registered Users Posts: 33 Big grins
    Shonna, I love your landscapes and flowers ("Structures by Nature"!)

    I just opened my store last month, and I'm also struggling a bit to get visitors, let alone sales. I guess self-promotion is a process we all have to learn!

    My strategy for now has been to post one single photo at a time to my social media channels (FB, BSky, Mastodon) with a link to that particular item in my store. And further to Denise's comment, I link to the URL I get with the "Share" tab. Ending with "/A" which is the large-format photo without all the Buy options.

    But I don't do that every day. I also post other photos I take, but haven't uploaded to my store. Maybe it's me being self-conscious about tooting my own horn, but it seems to me if I push my store 24 / 7, that'll just turn people off. I need to get their attention with my photos first, build a relationship, then mention the store.

    Blog: https://figureoutthesea.ca
    Store: https://nicolasdemers.smugmug.com/

    "Either we'll figure out the sea, or we'll keep finding beautiful places."

Sign In or Register to comment.