I think you did a good job regarding placement with the font you chose. I'm not a big fan of Serif fonts in logo's. But that's more preference then anything. You break a few logo rules, but did a good job breaking them IMO
I'd work a bit more on your kerning and make sure that you have anti-aliasing turned on when typing or exporting.
Rule of thumb for anti-aliasing is that if the font size is 12pt or less, do not use it. 13pt or more, use it.
So I guess this is just for your personal work and not for anything else, right? I have tons of logo's I've created professionally, but haven't gotten around to myself yet since I don't pay as well as other people
Well, I'm OK with that.
There is something to be said for Simplicity
The thing is Keith. It's not that simple. The Adobe "A" is simple.
To mentally register your logo, have to read three separate components on three different planes. After you read it, you then have to put the words together.
Admittedly, this only takes about a second, but considering the blistering rate the human brain can process data. About a second is a long time.
Not trying to beat you up on this. Just trying to show you a broader perspective.
I agree - this is a bit plain. Champion of what? Why include the LLC (unless laws require that).
I took a look at your photos - and gymnastics appears to be your current sports type. I took the liberty of taking a very quick stab at this for inspiration.
Really pay attention to the 4th and 5th paragraphs.
I've been a fan of Stephanie's work for many years and she is a fantastic designer.
creativebits.org is also a great place to have your logo critiqued. Be careful though. They don't hold back punches there. They'll tell you how it is. But they won't do it nastily.
Well I am sort of re-inventing myself so it was time for a new logo. It's ok, I am not that bib *yet* that this will have a negative effect. However I do want to get it right this time so I never change it again.
I know it is pretty simple, but I think this is a good thing. What do you think?
My thinking was that depending on the page or the image the word follan coudl always change colour. I had a hard time choosing the blue as the default colour. I really liked a shade of pink but then, I don't know?
Can you please have a look and let me know what you think:
dontcha know your going to get a different opinion from everyone?
if you like it, you like it.:D
now what do i think?,,,,
i like your colors & fonts very much.
small print is to small, imo....
also, i would even out the sizes between follan & photography....
or maybe not so big/little
......JMHO
Yep, I know I will get different opinions from everyone, but that also means different ideas (like your overlapping). I then think about all the ideas/opinions and implement the ones I like until I have a finished product.
I did originally have the size differnece between follan & photography smaller, but then I felt like I had to make the quote smaller and then it was to hard to read
Thanks for your comments. I am going to try the overlap?
I like the simplicity of follan photography, but I wonder if bolding "follan" might make a better impression? Also - your "modern portraiture & weddings" line is very difficult to read, don't know if it's the font or the size, or a combination of both.
I think you have a great start. I love the clean lines and color palette you have chosen. And I am very envious that your business name (follan) has no extenders below the baseline. Stacking words is soooo much cleaner when you have no extenders.
With that in mind, I have a few suggestions....I like the combination of fonts, but you've chosen the decorative font (less readable) for a line that has the most text. What about stacking follan and photography vertically, using the decorative font for the "photography" portion (a word that our eyes will recognize easier even in a less readable font), and then your light sans serif for "modern portraiture and weddings?"....play around with its position relation to the business name.
Can you please have a look and let me know what you think:
I love the clean lines and together with the colour they say modern and progressive to me - BUT the decorative text at the bottom just seems to clash with the modern feel with the main text, as well as running off to the right of the main text.
My 2 centavos are to keep it all clean - start with the main text only and then see how the smaller text can be added in whilst keeping the main text clean. One suggestion is to run the smal text justified to the same length as the main text but with a clean "sans serif" font - maybe even use the same font you used for the word photography.
New Logo, let me know what you think!!!
I saw the earlier post about the new logo and thought I would also post our new logo. We have messed around with several different logos but finally got to the point that we just want something very simple and you can't get much more simple than this one. Please let me know what you think of it. Thanks. SC
I usually love scripted text, but I find this one a little hard to read at first. Granted I am looking at it from a 17 in laptop screen, but I still had to lean in to make out the "creation" part.
I love the script mixed with the normal text at the bottom, but I wonder if the script needs to be enlarged a bit or something to make it more legible.
I like the idea as well. I agree that the script typeface used could be a bit more legible. Also, the photography line seems to be placed randomly underneath--no alignment point, but thats just my own preference.
Thank for all the comments. My old logo was stacked and whilst I liked it, I found it harder to "fit" with lot of things (business cards, website, contracts etc...) the longer, flatter image is just easier to work with.
I have picked out a few colour's for the word follan, I think it is nice if the logo colour changes with the environment, some may not like this though?
I usually love scripted text, but I find this one a little hard to read at first. Granted I am looking at it from a 17 in laptop screen, but I still had to lean in to make out the "creation" part.
I love the script mixed with the normal text at the bottom, but I wonder if the script needs to be enlarged a bit or something to make it more legible.
When I came back to the forum to see what replies there may have been I also noticed the script was a little hard to read. We have had it printed out and it seems more legible also if you look at the website it seems more legible. I am only looking from a 15" monitor and it seems very small, lol. Thank You.
I like the idea as well. I agree that the script typeface used could be a bit more legible. Also, the photography line seems to be placed randomly underneath--no alignment point, but thats just my own preference.
Thanks Chris. I wrote in my last post about the legibility and as far as the alignment, my wife is more of a structured person and she was looking for a point to align the word photography. I guess me being a little more off the wall I kind of wanted it more random so we tried it and kind of liked it. Thanks for the comment.
Thanks Chris. I wrote in my last post about the legibility and as far as the alignment, my wife is more of a structured person and she was looking for a point to align the word photography. I guess me being a little more off the wall I kind of wanted it more random so we tried it and kind of liked it. Thanks for the comment.
Funny, we both posted logo's where the bottom line ran off a little... I like this much more as well. Everything is always so structured, I think it looks good
I'll give mine a stab. I designed this a long while ago, but it's finally in mass use now. I quite like it. But that'd be kind of obvious huh?
Modus Imagery
Moving away from photography and into cinema. PM me if you have questions about DSLR workflow or production questions.
Film Reel: http://vimeo.com/19955876
Comments
I'll take some crit
Keith Tharp.com - Champion Photo
I'd work a bit more on your kerning and make sure that you have anti-aliasing turned on when typing or exporting.
Rule of thumb for anti-aliasing is that if the font size is 12pt or less, do not use it. 13pt or more, use it.
So I guess this is just for your personal work and not for anything else, right? I have tons of logo's I've created professionally, but haven't gotten around to myself yet since I don't pay as well as other people
Boring.
Dgrin FAQ | Me | Workshops
There is something to be said for Simplicity
Keith Tharp.com - Champion Photo
To mentally register your logo, have to read three separate components on three different planes. After you read it, you then have to put the words together.
Admittedly, this only takes about a second, but considering the blistering rate the human brain can process data. About a second is a long time.
Not trying to beat you up on this. Just trying to show you a broader perspective.
However I do apreciate the C&C
Keith Tharp.com - Champion Photo
I agree - this is a bit plain. Champion of what? Why include the LLC (unless laws require that).
I took a look at your photos - and gymnastics appears to be your current sports type. I took the liberty of taking a very quick stab at this for inspiration.
GreyLeaf PhotoGraphy
the LLC is required, kinda like inc. or corp. it lets the consumer know what kind of entity they are dealing with.
Keith Tharp.com - Champion Photo
Really pay attention to the 4th and 5th paragraphs.
I've been a fan of Stephanie's work for many years and she is a fantastic designer.
creativebits.org is also a great place to have your logo critiqued. Be careful though. They don't hold back punches there. They'll tell you how it is. But they won't do it nastily.
http://www.neatorama.com/2008/02/07/the-evolution-of-tech-companies-logos/
Hi All,
Well I am sort of re-inventing myself so it was time for a new logo. It's ok, I am not that bib *yet* that this will have a negative effect. However I do want to get it right this time so I never change it again.
I know it is pretty simple, but I think this is a good thing. What do you think?
My thinking was that depending on the page or the image the word follan coudl always change colour. I had a hard time choosing the blue as the default colour. I really liked a shade of pink but then, I don't know?
Can you please have a look and let me know what you think:
Appreciate your time.
Andrew
if you like it, you like it.:D
now what do i think?,,,,
i like your colors & fonts very much.
small print is to small, imo....
also, i would even out the sizes between follan & photography....
or maybe not so big/little
......JMHO
Yep, I know I will get different opinions from everyone, but that also means different ideas (like your overlapping). I then think about all the ideas/opinions and implement the ones I like until I have a finished product.
I did originally have the size differnece between follan & photography smaller, but then I felt like I had to make the quote smaller and then it was to hard to read
Thanks for your comments. I am going to try the overlap?
im looking forward in seeing the overlapping version
Sorry, you won't be seeing it... I didn;t think it worked too well
--- Denise
Musings & ramblings at https://denisegoldberg.blogspot.com
With that in mind, I have a few suggestions....I like the combination of fonts, but you've chosen the decorative font (less readable) for a line that has the most text. What about stacking follan and photography vertically, using the decorative font for the "photography" portion (a word that our eyes will recognize easier even in a less readable font), and then your light sans serif for "modern portraiture and weddings?"....play around with its position relation to the business name.
50mm 1.4, 85mm 1.8, 24-70 2.8L, 35mm 1.4L, 135mm f2L
ST-E2 Transmitter + (3) 580 EXII + radio poppers
I love the clean lines and together with the colour they say modern and progressive to me - BUT the decorative text at the bottom just seems to clash with the modern feel with the main text, as well as running off to the right of the main text.
My 2 centavos are to keep it all clean - start with the main text only and then see how the smaller text can be added in whilst keeping the main text clean. One suggestion is to run the smal text justified to the same length as the main text but with a clean "sans serif" font - maybe even use the same font you used for the word photography.
Well my two centavos are up. Good luck.
My images | My blog | My free course
I saw the earlier post about the new logo and thought I would also post our new logo. We have messed around with several different logos but finally got to the point that we just want something very simple and you can't get much more simple than this one. Please let me know what you think of it. Thanks. SC
www.imagecreationsphotography.com
I love the script mixed with the normal text at the bottom, but I wonder if the script needs to be enlarged a bit or something to make it more legible.
www.pictureyourworld.net
http://pictureyourworldphotography.blogspot.com/
http://www.onedayonepicture.com
http://www.chrislaudermilkphoto.com/
I have picked out a few colour's for the word follan, I think it is nice if the logo colour changes with the environment, some may not like this though?
Anyway, Thanks for your comments
Dgrin FAQ | Me | Workshops
When I came back to the forum to see what replies there may have been I also noticed the script was a little hard to read. We have had it printed out and it seems more legible also if you look at the website it seems more legible. I am only looking from a 15" monitor and it seems very small, lol. Thank You.
Thanks Chris. I wrote in my last post about the legibility and as far as the alignment, my wife is more of a structured person and she was looking for a point to align the word photography. I guess me being a little more off the wall I kind of wanted it more random so we tried it and kind of liked it. Thanks for the comment.
www.imagecreationsphotography.com
Funny, we both posted logo's where the bottom line ran off a little... I like this much more as well. Everything is always so structured, I think it looks good
Moving away from photography and into cinema. PM me if you have questions about DSLR workflow or production questions.
Film Reel: http://vimeo.com/19955876