Photogift mark-up
brandofamily
Registered Users Posts: 2,013 Major grins
I don't usually offer to many of the photo gift items that SM has, but I'm doing a Rubgy team, group and individuals, and thought I make a few extra bucks doing so. Any thoughts on pricing? Percent mark-up?
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I had success with doing this for a youth soccer league.
I did NOT mark up the pictures/gifts at first, made some 'ok' money
BUT more importantly, the coaches for the league as well as two different leagues want me to come back and do more pictures this spring. The families loved the pictures and the 'theme' I put together for the league.
Yea, I will probably mark up the pictures a few more %, but I dont think I will get any complaints.
Understand one thing -the area I am in the parents are use to a 'team picture day' from other photographers with forms/packages to fill out. The parents would have to pre-order pictures without seeing them on-line. A LOT of complaints!!!
My process (and successful):
- no team picture day
- show up at a practice ; pre-determined by the 'team parent' and communicated by the 'team parent'
- take portraits and provide information to the parents, coaches, 'team parent' on how to view and order pictures. NO forms - family members go
to the site, view, click and order (printed via EZprints and NO complaints on quality)
- the 'team parent' also sent out an e-mail when the pictures where completed as a friendly reminder
- no obligation to order or payment from the league up-front (pro and con on that one)
- yea, a new process for the families, but they did like it!
http://www.jrphotosandwebdesign.com/carpathiakickers
- jr
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How did you make your "ok" money if there was no mark up on the pictures/gifts?
sorry - mis-spoke (mis-typed)
-jr
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I'm looking to expand to the "gifts" stuff for this year. So I'm trying to figure out an acceptable profit margin...
Thanks for the replys...