Pricing Page critique

Jonathan R. WalcherJonathan R. Walcher Registered Users Posts: 67 Big grins
edited December 9, 2007 in Mind Your Own Business
Hello folks! I finally had a chance to hammer out my pricing page and was hoping I could get some fellow d-grinners to check it out and tell me if I've missed any critical elements.

Link directly to the Pricing page.

Thank you in advance for your time.

Jonathan R. Walcher
Focusing on Event, Portrait, and Humanitarian Work....
www.jonathanwphotography.com
Location: Oklahoma City, Oklahoma

Comments

  • AngeloAngelo Super Moderators Posts: 8,937 moderator
    edited December 7, 2007
    I would NEVER offer to provide my originals. This would imply to a client they own the rights to the photo.
  • PoseidonPoseidon Registered Users Posts: 504 Major grins
    edited December 7, 2007
    It reads well, but WHY are you selling your work so cheap? An image that you have created with your time and equipment HAS TO BE measured in Dollars, not Cents!

    Make your pricing consistant, (I charge $4.99 per 4x6) don't differentiate between you contacting the band, or the band contacting you. If you WANT to take images of a band, then great call them up, don't charge them if you don't want to, but don't tell everyone you did it for FREE!

    Also, I think images used in publications should be significantly MORE money then what you have asked for.

    Of course you have to work within your market, but if you don't think your skills are worth anything, then neither will anyone else.
    Mike LaPorte
    Perfect Pix
  • nipprdognipprdog Registered Users Posts: 660 Major grins
    edited December 7, 2007
    Poseidon wrote:
    It reads well, but WHY are you selling your work so cheap?

    fixed it for you. :D
  • ShepsMomShepsMom Registered Users Posts: 4,319 Major grins
    edited December 8, 2007
    What does this mean?? headscratch.gifscratchheadscratch.gif
    Events
    • The ability set custom prices and receive a payout after a given time (i.e. If you wanted to charge $1.00 per 4x6 you would get to keep a portion of the profit!) Depending on the event, payouts can sometimes exceed the cost of the service!
    Are you letting your customers set their own price? I'm confused ne_nau.gif
    Marina
    www.intruecolors.com
    Nikon D700 x2/D300
    Nikon 70-200 2.8/50 1.8/85 1.8/14.24 2.8
  • Jonathan R. WalcherJonathan R. Walcher Registered Users Posts: 67 Big grins
    edited December 9, 2007
    Thank you!
    I really appreciate everyone’s feedback!

    I think what I’m hearing is that I’m not charging enough and I’m giving too much away for what I’m charging.

    I feel that my portrait and event pricing is competitive given the local market. I've checked the pricing for the great...good and mediocre photgraphers in the area and priced my services according to where I think I stand in relation to them. The market for music related photography in my area is virtually non existent. Nonetheless, I hear what your saying and adjusted my pricing accordingly.

    About the ability to set custom prices. Here is the way it works. Say you are the organizer of a big event that lots of super proud parents are going to be attending…a beauty pageant for instance. I will come and shoot the show for $$$$, and will set the prints up in a gallery that is priced according to amounts that we’ve discussed with the understanding that you will get the profit after a set time period. For example, you pay me $10 to shoot the show. I sell 10 photographs over a 6 week period for profit of $15. The $15 is yours to keep.

    Another way is to charge a flat fee plus 25% of sales. That way the photographer has an incentive to get the pictures up fast and make sure they’re good.

    Using these methods, the event organizer is able to afford paying for a good photographer instead of a mediore photog or even no photog at all. Also, if for some reason, the planets don’t align and the product doesn’t sell, I’m still paid, I just don’t expect that organizer to call me back. The success of this depends on numerous factors, most importantly the quality of the product. From my own personal experience, like in any service oriented business, if you do a great job the product will sell and the customers will keep coming back.

    I really appreciate those that took the time to look at my site and read through it all.


    And for the curious, yes this post was much longer...I removed much of the content because it wasn't necessary.
    Focusing on Event, Portrait, and Humanitarian Work....
    www.jonathanwphotography.com
    Location: Oklahoma City, Oklahoma
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